A successful case study analyses a real-life situation where existing problems need to be solved. It should:

• Relate the theory to a practical situation
• Identify the problems
• Select the major problems and suggest solutions
• Recommend the best solution
• Detail how this solution should be implemented

Selected books on case writing

• Writing cases by Michiel Leenders et al. (4th ed.)
  Ivey Publishing: 2001
• The art & craft of case writing by William Naumes & Margaret J Naumes (3rd ed.)
  M.E. Sharpe: 2012
• The case study handbook: How to read, discuss, and write persuasively about cases by William Ellet
  Harvard Business School Press: 2007

Web resources

• Analysing and writing case studies
  Cengage Learning
• Case writing guide
  Schreyer Institute for Teaching Excellence, Penn State University
• How to write the case study
  Monash University
• Case writing guide
  By Thomas Chandy, Binghamton University
• Preparing an effective case analysis
  South Western College Publishing