Aberbach, Joel D. and Tom Christensen (2005). ‘Citizens and consumers’. Public Management Review, 7(2): 226–45.

Conley, Brian M (2018). ‘Thinking what he says: Market research and the making of Donald Trump’s 2016 presidential election’. In Jamie Gillies (ed.) Political Marketing in the 2016 U.S. Presidential Election. New York: Palgrave Macmillan. 29-48.

Delacourt, Susan (2016). Shopping for votes: How politicians choose us and we choose them. Madeira Park: Douglas and McIntyre.

Gorton, William A. (2016). "Manipulating Citizens: How Political Campaigns’ Use of Behavioral Social Science Harms Democracy." New Political Science no. 38 (1):61-80.

Langmaid, Roy (2012). ‘Co-creating the future’. In Jennifer Lees-Marshment (ed.) Routledge Handbook of Political Marketing. New York: Routledge, 61–76.

Lees-Marshment, Jennifer (2011). The Political Marketing Game. Houndmills and New York: Palgrave Macmillan.

Lees-Marshment, Jennifer (2008). ‘Managing a market-orientation in government: cases in the UK and New Zealand’. In Dennis W. Johnson (ed.) The Routledge Handbook of Political Management. New York: Routledge, 524-536.

Lilleker, Darren and R. Scullion (eds) (2008), Voters or Consumers: Imagining the Contemporary Electorate. Newcastle: Cambridge Scholars Publishing.

Lloyd, Jenny (2008). "Positively Negative: The Impact of Negativity Upon the Political Consumer."International Journal of Nonprofit & Voluntary Sector Marketing 13, no. 4 : 301-14.

Savigny, Heather (2008) ‘The construction of the political consumer (or politics: what not to consume)’. In Darren G. Lilleker and Richard Scullion (eds), Voters or Consumers: Imagining the Contemporary Electorate. Newcastle: Cambridge Scholars Publishing, 35–50.

Scammell, Margaret (2003). Citizen consumers - towards a new marketing of politics? In John Corner and Dick Pels (Eds.), Media and the restyling of politics. Online version available at <http://depts.washington.edu/gcp/pdf/citizenconsumers.pdf>.

Scammell, Margaret. (2014). Consumer Democracy: The Marketing of Politics. New York: Cambridge University Press.

Scullion, Richard (2008). ‘The impact of the market on the character of citizenship, and the consequences of this for political engagement’. In D. Lilleker and R. Scullion (eds), Voters or Consumers: Imagining the Contemporary Electorate. Newcastle: Cambridge Scholars Publishing, 51–72.

Susila, Ihwan, Dianne Dean, and David Harness. (2015). "Intergenerational spaces: citizens, political marketing and conceptualising trust in a transitional democracy." Journal of Marketing Management no. 31 (9-10):970-995.

Wojciech, Cwaline, Andrzej Falkowski and Bruce Newman (2011), Political Marketing: Theoretical and Strategic Foundations, M.E. Sharpe - Chapter 8. Political Marketing and Democracy 

Yannas, Prodromos (2008). "Political Marketing and Democracy: A Plea for Cross-Fertilization." Journal of Political Marketing 7, no. 3: 205 - 16

"How Obama Got Elected: interviews with voters" Nov 16 2008, 9:55 http://www.youtube.com/watch?v=mm1KOBMg1Y8

"Family Guy - Undecided Voters" 1:39 http://www.youtube.com/watch?v=0YOh-rpvjYg

What have the Romans ever done for us? (Monty Python) http://www.youtube.com/watch?v=IaE3EaQte78 (illustrating instatiable demand whatever governments ever achieve).

Susan Delacourt: A Marketplace of Voters  on The Agenda with Steve Paikin, Oct 16, 2013

Have Canadians traded in the role as citizen for the clout of the consumer? Journalist Susan Delacourt sits down with Steve to discuss her new book, "Shopping for Votes.“ 18m -https://www.youtube.com/watch?v=MxXqfi0tDDI